After doing tons of research and using my own funding to start it, I took a big chance. God gave me the idea to go ahead and create your own and pay for it yourself. I invested all my savings and made it back in 2 months after introducing my first scent.
Currently my goals are increasing brand awareness. Skyn Culture Clinical Spa is a one-of-a-kind clinical aesthetic center that combines medical aesthetics, education, and privacy. Skincare has always taken the back seat to hair and makeup. My primary goal is to bring skincare to the forefront and show that glowing skin is just as rewarding as bouncy hair.
I am always on the lookout for professionals who can support my growing clientele, i.e., business owners. I network quite a bit; I make cold calls to other professionals who can support my clients’ development and post consistently on social media with entertaining estate planning stories.
I have read all her books and I just started her most recent book “The Greatest Secret”. The opening sounds just like I am reading my own story. She has been on a constant search just like me to find the secrets to life.
Read MoreQ: As glamorous as being an Instagram influencer looks, what are the biggest struggles you’ve found with this line of work?
The biggest struggles I face are time management. With being a full-time student, having a part-time job, and being an Instagram influencer, time management can cause many issues. My boyfriend, who is my photographer, is a full-time student and has a full-time job. I have to check his availability to align our schedules for a shoot day. I have tried to balance everything, but I stress out a lot for trying to grow too fast.
Read MoreQ: What was the best way for you to gain your following and how do you keep them engaged with your content?
I don’t know if there was really a particular way I gained followers. Some small things that help are tagging locations, using relevant hashtags, tagging brands, getting reposted by others, and picking a specific niche. I try to keep my followers engaged by giving them what they come to my specific page for, fashion. I always pay attention to what gets the most engagement as well and tailor what I post around that.
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